Marketing Careers Podcast: The Marketing Team Audit
EPISODE SUMMARY
Before you build or improve your current marketing team, you need to assess what you have.
DO NOT hire another team member until you listen for the two activities you can do with your team - right now- to know where you have opportunities and what type of marketer you need in order to improve.
EPISODE NOTES
Follow these two activities to audit the strength of your marketing team.
Ask each team member to define the Purpose and Goals for your team AND their role.
Complete a 9-box Performance & Potential model
Not sure how to interpret the results of these two activities with your marketing team?
Let us help! Email us at connect (at) the marketing help (dot) co
Other key resources for your Marketing Career Journey
LinkedIn Learning For Marketers